By Brand

Folio By Brand

By Brand image

MindWars has helped small start ups and large multinationals alike achieve success with their brands.

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ACDelco image


After withdrawing the ACDelco brand from the market years ago, GM asked MindWars for help with the nitty gritty’s as it worked to rebuild the ACDelco relationship wth the trade.

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Allowrie image


Allowrie responds to competitive pressure by promoting its strengths and revamping its image.

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Big Color Pages image

Big Color Pages

MindWars helped the Big Color Pages successfully wage offensive warfare against the established Yellow Pages.

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Billy Tea image

Billy Tea

MindWars was happy to help Lyons Tetley introduce a new series of collectors cards with an on pack promotion.

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Birds Eye image

Birds Eye

MindWars help with packaging, consumer promotions and trade loaders helped Birds Eye to protect its market share and create incremental sales growth.

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Buttercup image


Strategic category alliances like this one between IXL Jam and Buttercup bakeries can help resources go further.

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Careability image


MindWars develops the Careability name, logo, ads and sales collateral to project a warm and caring image to those who need or provide nursing care.

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Greenseas image


What do you do when you’re already number 1 and enjoying a healthy price premium over your competitors? Ask MindWars to help you grow the market through product innovation.

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Hilton Laminating image

Hilton Laminating

When Hilton Laminating wanted to improve sales, MindWars researched the market, did a strategic marketing plan and successfully rebranded it to better meet the needs of the market.

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Holden image


To boost sales for Holden Genuine Parts throughout the trade, MindWars developed a sales promotion with guaranteed rewards for hitting set sales targets.

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Huon Aquaculture image

Huon Aquaculture

As part of a major relaunch to the trade, MindWars was asked to help present Huon’s credentials as Australia’s finest salmon farmer through its photography and hard cover book production.

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Impact Blinds & Curtains image

Impact Blinds & Curtains

When Impact bought new larger premises in Melbournes growth corridor they asked MindWars to give them a whole new image to go with it.

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IXL image


MindWars has helped IXL to assert its leadership in the Fruit Spreads market with new product launches, brochures, packaging and promotions.

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Kraft image


Kraft turned to MindWars to update packaging of its Mayonnaise range and help promote spreads and dips.

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Leggos image


MindWars has helped Leggo’s advertise its centenary, revamp its packaging, launch new products, and promote the entire range at both trade and consumer levels.

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Norman image


When Norman Data Defense Systems started retailing in Australia, MindWars was asked to develop new packaging, advertising, manuals and point of sale that went global.

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Peppermint Clean image

Peppermint Clean

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Plumrose image


When Plumrose decided to reverse the decline in canned ham sales by introducing ring pull openers, it asked MindWars to help make its canned ham range look good enough to eat.

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Sequel Surplus image

Sequel Surplus

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Taylors image


When Taylors wanted to boost sales during their key summer sales cycle, MindWars was asked to run a tasty consumer promotion.

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Tetley image


When Tetley wanted a short term tactical sales promotion, MindWars brewed up this novel way of getting buyers attention.

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Whirlpool image


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