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Big Color Pages

Helping The Big Color Pages Get Bigger

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MindWars helped the Big Color Pages successfully wage offensive warfare against the established Yellow Pages.

Big Color Pages Options

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Television Campaign

For The Big’s TV campaign a series of humurous scenarios were developed to demonstrate that you could find anything you want in the Big Color Pages from advertisers who were just that little bit keener the rest.

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Sales Presenter

When acquired by Farifax, the Big asked MindWars to help it reassure its customers that with more resources, it was on to bigger and better things.

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Background

Response

Outcome

Testimonial

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